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SEO is still vital today if you have a website and want to see real traffic results. Achieving a high ranking in the search engines for a competitive keyword will almost guarantee you traffic. I'm talking about targeted traffic that is relevant to your website content.

SEO as we know it today has changed dramatically. Particularly in recent months with the Google Panda and Penguin updates. The search engines are moving the goal posts on a regular basis which means us web masters and internet marketers need to adjust and move with the trends.

Previously you could just throw up a web page and throw some links at it for it to rank. Now it takes a lot more than a load of backlinks to achieve a high ranking. If you want to see results you first need to focus on creating good content. Search engines want to provide their users with quality so therefore it is vital to give the likes of Google what they want.

Some of the recent updates have wiped away millions of web pages, many of which were considered spammy or contained poor content. These updates were thought of as harsh by many marketers as they saw their websites plummet in the rankings. SEO had changed. Most marketers who suffered have had to either try and recover their website rankings or have simply started again.

So, the first task is to create high quality content. These still need to be focused around a main keyword, which needs to be relevant to your site or page if you want to appear in a search engine such as Google, Yahoo or Bing.

With today's SEO, the internet has gone more social and the search engines are looking for social signals such as Google+ or Facebook likes. Simple link building does not work anymore so in order to get more traffic to your site you must diversify and cover more areas in order to create exposure.

If you use Wordpress, or any other web 2.0 sites then make good use of tags. It's quite possible to rank for many alternative keyword phrases simply by adding tags to your pages.

URL submission is still useful so bookmark or post your new blog post URLs to popular sites.

Also, do not take in all the information you read on the internet relating to SEO. The best method is to find your own strategy by testing different techniques and discovering what works best for you. This can take time but the results will be worth it.

Ensure you use meta tags in all your pages. Not necessarily for the keywords but more the description and title tag.

Take time on your keyword research as well. Find terms that receive a decent amount of traffic but has little competition. Those keywords will give you the best results.

Forget about black hat SEO methods. In order to receive organic visitors from the search engines you now need to focus on content along with quality links and social exposure.

You also need to vary your anchor text when building links. Even use anchor text that doesn't include your keyword or search phrase.

Why not explore my SEO blog to learn how to rank highly in the search engines and create an online empire.